Sunday, 12 February 2012

Objective Proficiency p 135. Vocabulary

Paper 4 Part 4
  • Electronic commerce: commonly known as e-commerce or e-comm, is the buying and selling of products or services over electronic systems such as the Internet and other computer networks.
  • Chastise somebody (for something/for doing something) /tʃæˈstaɪz/ (formal) to criticize somebody for doing something wrong. Sp. reprender. E.g. He chastised the team for their lack of commitment.
  • Captain of industry plural captains of industry: used in newspapers, etc. to describe a person who manages a large business company. 
  • Ostrich: (informal) a person who prefers to ignore problems rather than try and deal with them. E.g. the Prime Minister recently chastised our captains of industry for being ostriches over e-commerce. 

  • Panacea (for something): /ˌpænəˈsiːə/ (Panacea was a goddess of Universal remedy) something that will solve all the problems of a particular situation. E.g. There is no single panacea for the problem of unemployment. 
  • The Nitty-gritty: the basic or most important details of an issue or a situation. Al grano, a lo esencial. E.g. Time ran out before we could get down to the real nitty-gritty.
  • Revenue: /ˈrevənjuː/ also revenues [plural] the money that a government receives from taxes or that an organization, etc. receives from its business. Sp. ingresos. E.g. The company's annual revenues rose by 30%.
  • Imperative: /ɪmˈperətɪv/ a thing that is very important and needs immediate attention or action. E.g. the economic imperative of quality education for all.
  • Quick fix: a solution to a problem, especially an easy or temporary one. E.g. There is no quick fix for the steel industry.  

  • Commodity: /kəˈmɒdəti/ a product or a raw material that can be bought and sold. Sp. artículo, producto. E.g. rice, flour and other basic commodities. A drop in commodity prices. Crude oil is the world's most important commodity.
  • Sceptical (about/of something): having doubts that a claim or statement is true or that something will happen. E.g. I am sceptical about his chances of winning. The public remain sceptical of these claims. She looked highly sceptical.

  • Far-flung: a long distance away. Sp. lejano. E.g. expeditions to the far-flung corners of the world.
  • Newsgroup: /ˈnjuːzɡruːp/ a place in a computer network, especially the Internet, where people can discuss a particular subject and exchange information about it.

  • Purchase: /ˈpɜːtʃə/ the act or process of buying something. E.g. to make a purchase (= buy something). Keep your receipt as proof of purchase. 
  • Underlie something: (formal) to be the basis or cause of something. Sp. subyacer. E.g. These ideas underlie much of his work. It is a principle that underlies all the party's policies.
  • Boardroom: a room in which the meetings of the board of a company (= the group of people who control it) are held. E.g. a boardroom row.

  • Pitfall: a danger or difficulty, especially one that is hidden or not obvious at first. Sp. obstáculo, dificultad. E.g. the potential pitfalls of buying a house. Getting professional advice will help you avoid the most obvious pitfalls.

  • E-business: e-commerce.
  • Threshold: /ˈθreʃhəʊld/ the point just before a new situation, period of life, etc. begins. Sp. umbral, a las puertas. E.g. She felt as though she was on the threshold of a new life.

  • Shop floor: the area in a factory where the goods are made by the workers. E.g. to work on the shop floor. In the industrial sector, there are still relatively few women on the shop floor.

  • Foot soldiers: 1 a soldier who fights on foot, not on a horse or in a vehicle. 2 a person in an organization who does work that is important but boring, and who has no power or responsibility.
  • Window dressing: 1 the art of arranging goods in shop/store windows in an attractive way. 2 (disapproving) the fact of doing or saying something in a way that creates a good impression but does not show the real facts. E.g. The reforms are seen as window dressing.


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